# Teknosa | Selin

- Sector: retail
- Voice agent: no
- Source: https://www.cbot.ai/case-study/client-story-teknosa/

Teknosa, one of Turkey's largest technology retail chains, worked with CBOT to ease a heavy customer-service workload and answer users faster. Its AI assistant Selin runs on CBOT's platform and delivers uninterrupted 24/7 support across Web, WhatsApp and Mobile, handling real-time needs like stock and pricing.

## Challenge
Congestion in traditional customer-service channels stretched response times and hurt satisfaction. Customers wanted quick access to information, especially real-time product stock and pricing in e-commerce, which was hard to sustain manually.

## Solution
Built on CBOT's platform and NLP infrastructure, the virtual assistant Selin provides 24/7 support across Web, WhatsApp and Mobile. It adapts instantly to dynamic inventory and order inquiries and works in a hybrid AI-plus-human model, escalating complex or sensitive cases to live support.

## Results
Selin autonomously resolves high-volume, standard requests, cutting response times and speeding up transactions. This lowers operational costs while measurably improving customer satisfaction.